Today the EBU officially announced the very first Eurovision Song Contest Asia, taking place in Bangkok this November 2026!
So far, 10 countries have confirmed their participation, with more expected to join in the coming months. The current lineup includes South Korea, Thailand, the Philippines, Vietnam, Malaysia, Cambodia, Laos, Bangladesh, Nepal and Bhutan – a diverse mix that already promises an exciting and colourful competition.
The grand final is scheduled for Saturday 14 November 2026 and each participating broadcaster will select their entry through a national final, just like we are used to in Eurovision. That means plenty of new shows, new artists, and lots of new music to discover along the way.
This brand-new contest is part of Eurovision’s 70th anniversary celebrations under the theme ‘United by Music’. The aim? To celebrate the incredible diversity, creativity, and cultural identity across Asia—and to connect over 600 million people through the power of music and shared experience.
Our opinion
We’ll be honest—when we first heard about Eurovision Song Contest Asia, we were a little hesitant. With projects like the Eurovision Live Tour being cancelled in the past, it was hard not to wonder if this would face similar challenges.
But after watching the promo and seeing the vision behind it, we’re genuinely excited.
Asia is huge in terms of culture, music, and tradition, and that’s exactly what makes this so promising. The potential on stage is incredible—we could see everything from Bollywood-inspired performances to K-pop spectacles, traditional sounds mixed with modern production, and completely new styles we’ve never seen in Eurovision before.
And let’s be real—having another Eurovision-style event in November? That gives us something else to look forward to during the long wait between contest seasons.
If this is done right, Eurovision Asia could become something really special—not just a spin-off, but a celebration of music on a whole new scale.
At the same time, part of us wonders whether the EBU should focus on resolving some of Eurovision’s current challenges before expanding the brand even further.
What do you think about Eurovision Song Contest Asia?
Are you excited, curious, or still unsure? Let us know your thoughts!
